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Why tech startup founders ought to learn to code

Hacking at MaRS Commons, FamilyTales current location In this new Web-centric economy, code is king. Great you can sell. Sweet, you can market. But if you don’t have a product, what do you sell or...

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No Startup Product Survives The First Customer Contact

It was two weeks after we launched the beta for FamilyTales in mid-April that we realized very clearly that we had to make a customer hypothesis pivot. We were filling in Mike Kirkup, the director of...

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